IDAHOAN MASHED POTATOES
Illustrations used across social media platforms, for animations within videos, and across paid digital marketing campaigns.
12 Days of Taters Campaign highlighted recipes for each of the 12 Days of Christmas. These illustrations were done to use as a cover for the Instagram Reel videos, which were animated as if they were an advent calendar opening for each day. Together, they provided a cohesive and festive grid layout.
For Idahoan’s back to school campaign, I created a series of chalk illustrations that were then animated and added into video, infographic style.